An estimated 6.6 million Brits will take an overnight holiday trip in the UK this Easter weekend, bringing an estimated £1.7 billion boost to the British economy.
The forecast from VisitEngland’s Easter Trip Tracker survey is an increase on last year (six million) and 2015 (five million).
Abta also reported that bookings for UK breaks are healthy, with many customers travelling to traditional seaside resorts, national parks and holiday camps.
Tourism minister Tracey Crouch said: “The UK is a world-class tourism destination with countless things to see and do, so it is no surprise that so many of us are planning to holiday at home this Easter.
“Staycations are integral to our thriving tourism industry, providing a significant boost to cities, towns, villages, and communities across the country.”
Patricia Yates, VisitEngland director, added: “The Easter break is a fantastic opportunity to get out and explore the outstanding accommodation, events and attractions right here on our doorstep, whether enjoying a holiday at the seaside, countryside or on a city break.”
This year’s VisitEngland Easter Trip Tracker survey also found that 7.6 million Brits (15%) are undecided about whether to take an overnight trip during Easter, with a third of those (35%) waiting to see what the weather is like.
For some (29%), financial reasons are behind their delayed decision; 22% of people are just unsure about where they would like to go; 25% are waiting to see if there are any special deals or offers to take advantage of and 20% prefer to book at the last minute.
The survey quizzed a representative sample of 1,239 adults in Great Britain. Bank holiday events include Easter Egg Hunts at National Trust properties in partnership with Cadbury’s; the chance to see lambs on the Isle of Wight; and a Medieval Easter Weekend at Dover Castle, Kent.
There are also chocolate festivals in York and Bristol.
Picture shows children petting a rabbit at Marsh Farm Animal Adventure Park, Chelmsford.
© VisitEngland/Diana Jarvis
To see the Trip Tracker, click here.