Scottish airline Loganair has started to decorate its tail fins with a tartan pattern.
It is part of the re-brand of the airline which is flying under its own name again from September after 23 years operating under franchise agreements.
Cabin crew and ground staff will also wear tartan uniforms.
Managing director Jonathan Hinkles said: “The bold image means that we’ll immediately be recognised as Scotland’s airline wherever we fly, whether we’re landing in Manchester, Bergen or the Outer Hebrides.”
Loganair also reported an 18% rise in passenger numbers in July compared the same month in 2016, hitting an “all-time record” of 80,000.
More than 15,000 passengers flew with Loganair to and from Kirkwall; 20,000 travelled to and from Sumburgh; and there was an 88% rise in the number of passengers flying Loganair to Bergen.
Hinkles added: “Our July passenger figures are a clear sign that our efforts to provide more seats, more flights and more low fares than ever before have been well received by customers.
“We’re certainly seeing a strong ‘staycation’ effect this year with a boom in UK domestic tourism together with more overseas visitors taking advantage of exchange rates to enjoy a break in the Highlands and Islands.”