Best Western Great Britain invested £214 million across its member hotels since 2015 – and plans to spend a further £98 million this year and next.
It said: “With 251 independently owned and managed hotels under the Best Western brand, the figure equates to an estimated £855,000 per property between 2015 and 2019.”
The chain predicts that 2018 is set to be “another strong year for hotel investments”, with £70 million to be invested across Best Western this year.
“This buoyancy is also expected to continue into 2019, with a current estimate of £28 million for further or currently planned investments,” it said in a statement.
It said the figures are “particularly significant” following the market uncertainty since the 2016 Brexit referendum.
When asked about the impact of Brexit, Best Western found that 98.8% of its members were not concerned and continued to invest in improving their properties, showing no signs of cautiousness.
Some of the most significant investments within the Best Western portfolio have been to properties in the north of England and Scotland.
More than £6 million has been spent at Castle Green Hotel in Kendal, part of the BW Premier Collection (pictured); an estimated £8 million at Ten Hill Place, BW Premier Collection, in Edinburgh; and £3.5 million at the Best Western Dundee Invercarse Hotel, Dundee.
Rob Paterson, chief executive of Best Western Great Britain, said: “The figures are a strong signal to guests and the industry that Best Western continues to invest for the future and change for the better.
“We are committed to improving guest experiences in our member hotels.”