VisitScotland braced for boost to Robert the Bruce locations

Two Scottish bloggers have taken up a VisitScotland challenge to visit locations associated with Robert the Bruce, as part of the tourist board’s promotion of the new Outlaw King film.

VisitScotland expects the release of Outlaw King on Netflix last week will encourage more visitors to explore sites linked to the film’s hero, Robert the Bruce, in the way that the TV series Outlander has popularised settings across Scotland.

Neil Robertson and David Weinczok, who form part of the Scotlanders social media collective, took on a challenge set by VisitScotland to visit as many film and real-life locations associated with Robert the Bruce in under 36 hours.

Film fans were able to take virtual tour of the filming locations by tracking Robertson’s movements using the hashtag #ReelOutlawKing, while history buffs could explore the real historical sites linked to Robert the Bruce through Weinczok and the hashtag #RealOutlawKing, on Twitter and Instagram.

Locations visited included the site of the Battle of Bannockburn, Glasgow Cathedral, Arbroath Abbey, Mugdock Country Park, Scone Palace and Dunfermline Abbey – home to the Abbey Church which contains the resting place of the real Robert the Bruce.

Outlaw King, released globally on Netflix on November 9 was shot entirely in Scotland and is said to be the largest production, budget-wise, to be made in the country.

Dozens of locations were used in the production, including Craigmillar Castle, Blackness Castle, Linlithgow Palace, Glen Coe, Dunfermline Abbey, the University of Glasgow and the Isle of Skye.

It stars Chris Pine (Star Trek) as Robert the Bruce and Aaron Taylor-Johnson (Kick-Ass) as James Douglas.

Jenni Steele, film and creative industries manager at VisitScotland, said: “Robert the Bruce is a Scottish icon whose story enthrals visitors from across the globe and we’re excited to see so much of Scotland on screen in Outlaw King and streaming straight into the homes of millions of Netflix subscribers.

Outlaw King presents an excellent opportunity for the Scottish tourism industry to turn viewers into visitors, especially as Scotland offers film fans the unique chance to not only walk in the footsteps of its on-screen stars but also those of their real-life counterparts.

“We hope the Scotlanders’ whistle-stop tour of locations during the film’s launch weekend will provide inspiration for potential visitors, with its behind-the-scenes glimpse at the real and reel life of Robert the Bruce.”

Stephen Duncan, director of commercial and tourism at Historic Environment Scotland, added: “Productions such as Outlaw King offer a great opportunity to showcase Scotland’s history and heritage, and open up our historic sites to a whole new audience.”

Home page image: Robert the Bruce statue in front of Stirling Castle by Kay Roxby/Shutterstock.com

visitscotland.org