VisitNorwich – England’s first Unesco World City of Literature – is highlighting the city’s literary links with a new travel and lifestyle blog, along with a series of short films.
The city’s tourism office uses the ‘City of Stories’ tagline in marketing to differentiate Norwich from other destinations and promote its attractions to visitors and locals.
Launched with Norwich Business Improvement District (BID), the blog [cityofstories.co.uk] and YouTube films aim to “trigger interest and intrigue, and a desire to learn more” about the city’s stories, museums, pubs, churches and people.
Literary figures associated with Norwich include Julian of Norwich – a medieval mystic who was the first woman to write a book in the English language – Anna Sewell, author of Black Beauty, and Emma Healy, winner of the Costa First Novel award in 2014.
The first in the series of films is The Writer, about Rowan Whiteside (pictured) – a graduate from the University of East Anglia Masters in Creative Writing (Prose) who works at the Writers’ Centre Norwich, as well as writing stories and articles.
The following four films will look at Norwich’s outdoor “hidden gems”, heritage, food and drink and shopping, and aim to “draw the reader into the story” of Norwich.
VisitNorwich works with local organisations such as Norfolk Museum Services, Norwich Airport, Norwich University of the Arts, Norfolk & Norwich Festival and The Broads Authority to find “interesting characters with stories to share”.
Nick Bond, head of tourism at VisitNorwich, said: “We’re very excited about positioning Norwich as the City of Stories; we’ve got a great story to tell, there are lots of people who want to hear it and our partnership with Norwich BID gives us the means to do it.”